Meet The Team | Guy Penn | Lancashire Community Insurance Brokers
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Nicholas Martin


ACII DipPFS Chartered Insurance Broker

I joined the Company in 1978, became a Director in 1986, Managing Director in 2007 and I am now Chairman.

My hobbies include buying other insurance brokers, visiting Italy and drinking red wine!

Kierson James

Managing Director

Cert CII

I joined Guy Penn in 2009 having gained a wealth of industry experience since first entering the industry aged 16. I became a Director in 2012 and was appointed Managing Director in 2016.

Outside of the office I do enjoy spending time with family, socialising with friends, going to the gym and holidays in Italy as well as a Gin & Tonic!

Sara Kerr


I was employed by the redoubtable Guy Penn himself in 1995 as an Office Junior. I have gone on over the last 23 years to become head of the Private Client department and a Director.

The most enjoyable aspect of my job is assisting clients with their high net worth insurance needs.

I also love to spend time skiing walking and cycling with my husband and two young daughters.

Adele Lucas

Financial Controller


I started working in the finance department of Guy Penn & Co Ltd in 1982 and left in 1984 to raise a family. I was delighted to return in 2002 and was appointed Financial Controller in 2012.

In my free time I enjoy spending time with family and friends, reading, playing tennis and scuba diving in warm seas.

Zoe Ashton

Private Client Manager & Social Secretary

Cert CII

I joined the company in November 2007 – aged 19. Proudly appointed Private Client Manager in 2018.

I love my job and my role. I have spent 11 years building fantastic relationships with my Clients and Colleagues and I am always eager to accept a new challenge! I live by my high school motto of ‘Nil Sine Labore’ (Nothing without effort). When not in work I can usually be found swimming, drinking prosecco or planning my next holiday!

Mark Whiteman

Chief Executive Officer, Lancaster

At the time I joined Reid Hamilton in 2000, I had been a Liability Claims Handler with Norwich Union (now Aviva) having previously spent a number of years insurance broking in the north east of England.  After more than 10 years as a director of Reid Hamilton, I was appointed Managing Director on 1st January 2016 and then CEO in October 2017. Away from work I can be found out on my bike or up a hill with my dogs and family. My philosophy for life is that “there is no such thing as bad weather – just inappropriate clothing!”

Eve Dennison

Chief Operating Officer

BA (Hons) Dip CII

I started work in the insurance industry in 2002 after returning from a year working and studying in Germany. I continued to work part-time in the industry while completing my degree. I graduated from Lancaster University in 2003 with BA (Hons) in German Cultural Studies.  I moved into broking when I joined Reid Hamilton in 2005 and gained Dip CII in 2012. I enjoy working on claims, particularly settling them, but I’m not so keen on filing. In my spare time, I like to go to live music events, and also enjoy pottery, hiking and running and travelling.